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Academic Catalog 2023-2024

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  • Digital Media Management, Graduate Certificate

Digital Media Management, Graduate Certificate

2023-2024 Edition

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The digital media market space can present unexpected challenges to standard business models. The Graduate Certificate in Digital Media Management offers courses designed to help managers apply best business practices to these nontraditional challenges. Students are offered the opportunity to gain skills in managing functionally diverse digital media teams, responding effectively to response-critical projects, and implementing marketing strategy in a variety of media channels.

Courses in the program were selected by faculty from the College of Professional Studies’ Master of Professional Studies in Digital Media. The certificate consists of courses selected from the MPS in Digital Media curriculum.

Complete all courses and requirements listed below unless otherwise indicated.

Required Courses

Course List
Code Title Hours
DGM 6279Project Management for Digital Media4
DGM 6280Managing for Digital Media4
DGM 6285Interactive Marketing Fundamentals4
Complete one of the following:4
DGM 6230
Digital Media Entrepreneurship
DGM 6290
Social Media and Brand Strategy Implementation

Program Credit/GPA Requirements

16 total quarter hours required
Minimum 3.000 GPA required

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